Feeling a little lost in what your business should look and feel like? Do you have so many ideas of what you think your branding is floating around in your head but you need to get them down on paper?

Unlock the full potential of your small business with this comprehensive branding workshop that goes far beyond a logo and color palette. I promise you–you have never been to a business workshop like this! Whether you are just starting out on a new venture or are a seasoned small business pro looking to flesh out your brand identity, this workshop is for YOU.

In this immersive workshop, Bethany breaks down a branding session she normally offers to clients as a part of big branding packages and has turned it into a group format so YOU can benefit. She will guide you through a series of prompts that will help you narrow down your brand voice, nail your target audience, and get down to the ooey-gooey core of your business. There will be post-it notes, sorting, and possibly happy tears as you connect to the heart of your small business.

Bethany will also facilitate turn-to-your-neighbor group chat time throughout each step of the process so you can walk away with real constructive feedback and tap into the creative hive mind that can offer valuable insight and illuminating “ah-ha’ moments.

By the end of this session you will:
-Understand the critical role branding plays in the success of your small business and how a well-defined brand can differentiate you from competitors, build customer loyalty, and help you stand out.
-Define and recognize your ideal customer so you can tailor your branding efforts to attract and retain your ride-or-die customers and clients.
-Pinpoint the perfect words that describe your brand’s personality and values.
-Articulate your mission and vision to connect with customers meaningfully.
-Walk away with a hard-copy sheet of your own Branding Attributes to take the world by storm

Don’t miss out on this transformative workshop and take the first step towards establishing a powerful brand that not only stands out in the market but also resonates deeply with your audience. Whether you’re just starting or looking to refine your existing brand, this session will provide you with the tools and insights needed to elevate your business to new heights.