Cathe Holden
Cathe Holden began her full-time career at age 17 in the art department of an advertising agency in Missouri. Four years later, a senior art director, she was hired on with a major Midwest ad agency before moving to Northern California in 1987. There, she opened and ran the design firm Holden & Company, specializing in wine and food branding and promotion. Her design work has been recognized and published in multiple graphic design books and won National and International awards.
As she and her husband became parents, Cathe chose to be a stay-at-home mom and modified her business to logo and branding work only at Home Grown Logos and through the blog, Farm Fresh Creative. In 2008, Cathe started a new blog, Just Something I Made, a craft site featuring her original projects, free designs & graphics and creative inspiration. As her blog grew in readership and exposure, she closed up shop on graphic designing and became a full time professional crafter and blogger.
Cathe’s innovative craft project designs and writing style caught the attention of SC Johnson’s pubic relations team who began working with her in the fall of 2008 as a contributing blogger to the Family Economics section of the SCJohnson.com where she continues to write weekly creative articles. In 2011, Cathe became a Contributing Editor for Country Living magazine where she crafts monthly projects and designs free printables for the publication and website. Most recently, she has authored a craft book through Chronicle Books, awaiting its Spring 2013 release.
Cathe lives in the country north of Petaluma, California with her husband Jeff, a Battalion Chief with the Petaluma Fire Department, and their three teenage children.
Speaker Schedule
Cathe Holden appeared in
- Blog Perspectives - Thursday at 2:30pm in the Crowne Plaza San Miguel Room B
- Packaging & Merchandising - Friday at 9:00am in the Crowne Plaza San Miguel Room B
- Prize Ribbon Rosette Image Brooches - Saturday at 10:30am in the Crowne Plaza Santa Cruz Room
All 2013 Speakers
- Alexandra Agajanian
- Alicia Dirago
- Allison Costa
- amy tan
- ana milosevic
- Andreea Ayres
- angharad jones
- Anne Kuo Likito
- Bill Waiste
- Brittni Mehlhoff
- Cameron and Fiona Leggett
- Carol Cho
- Carole Koenig
- Cathe Holden
- cathy callahan
- Chris & Jenn
- Christina Bec Atkinson
- christine haynes
- Cindy Liu
- Corinne Leigh
- craftcation crew
- delilah snell
- Dwight Detter
- Ellen Daehnick
- ernest miller
- evan kleiman
- Falon Lopez
- gustavo arellano
- Hannah Crum
- hao nguyen
- Jeanne Lewis
- Jen Lamchek
- Julie Gora
- Kari Chapin
- kathy cano-murillo
- Kayte Terry
- Laura Avery
- Lisa Tauber
- Marlo Miyashiro
- Melanie Falick
- Mikel and Lindsey Stone
- Mimi G.
- Miss Make (Devon Iott)
- Morgan Culture
- Nicole Blum
- nicole stevenson
- nicole vasbinder
- Nina Eve Zeininger
- Phil McGrath
- radmegan (megan andersen)
- Rhea Tett
- Rob Czar
- Rosalie Gale
- Sarah James
- Seth Stanton
- steph calvert
- Steph Cortes
- Susie Wyshak
- Sé Reed
- Tara Gardiner
- Tiffany Han
- Victoria Namkung Koch













